Cosmia

  • visual identity
  • packaging
visuel header cosmia cas 4uatre

Or how to enter the cosmetic world beautifully

One of the largest French retailers in the world, Auchan have set themselves a challenge: offer their very own health and beauty brand across stores worldwide. COSMIA: a brand aiming for international recognition, all while understanding issues at a local level.

visuel signature cosmia cas 4uatre

4uatre decided to make the most of the “enjoy beauty everyday” promise and thought up a soft, refined and striking identity with a strong logo: the C of Cosmia, symbolizing renewal and rejuvenation. The agency has worked with Auchan to create the key principles for each range, right through to packaging standardization and the graphic guide.

visuel cas cosmia packaging agence branding 4uatre charte graphique
visuel cosmia cas 4uatre packaging Auchan agence de branding Paris
couleurs et teintes cosmia cas 4uatre packaging Auchan agence de branding Paris
cosmia cas 4uatre packaging Auchan agence de branding Paris
cosmia cas 4uatre packaging Auchan agence de branding Paris

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